Humberston Fitties is a charming and historic location near the Victorian seaside resort of Cleethorpes. The name 'Fitties,' a local term for 'salt marsh,' reflects its coastal heritage. Originally part of several salt marshes along this stretch of coastline, Humberston Fitties holds a unique position near the Humber Estuary, where the sea meets the Humber’s mouth at Cleethorpes.

This area has a rich history, serving as a billeting site for soldiers during both World Wars and becoming a settlement site in the 1920s. Recognised for its cultural and historical significance, it was designated a conservation area in 1996. More recently, Humberston Fitties gained attention in a docu-series hosted by Robson Green, showcasing the beauty and stories of Britain’s coastline.